South African telecommunications company, MTN, has revealed that the company will introduce a new biometric system in an attempt to reduce consumer fraud and protect its customers.
The fingerprint biometric solution will be used to authenticate the identity of post-paid subscribers when they undertake a range of transactions, including applying for a new contract or an additional SIM, performing an upgrade or SIM swap and loading of chargeable value added services. Furthermore, the system links to the credit bureau’s expansive consumer database and can easily match customer’s fingerprints with their identity number.
Jacqui O’Sullivan, Corporate Affairs Executive at MTN SA, speaking on the announcement said that MTN aims to protect customers from fraudulent transactions that often originate elsewhere as identity theft. “So many South Africans have become victims of identity theft and a first stop for these criminals is often the retail environment. Our fingerprint biometric solution will go a long way in enhancing the experience of our customers and protecting subscribers from the scourge of identity theft,” she added.
The fingerprint biometric system is being rolled out to all MTN stores and plans are in place to deploy this solution to the sales channels as well.
“Any business has to stay one step ahead of the criminals, at all times and at MTN, we will continue to do all we can to best protect our valued customers,” O’Sullivan concluded.